We care of the people

When we have dreamt and started BlackLine project the first aim in our mind was that we wanted to work taking care of the people.

Companies are made of people, the market is made of people.

We all are people and we come first, before everything else.

This is why we do take care of your expectations and needs and realize our small dream to allow you to wear the highest quality cotton and lycra T-shirt ever made at an affordable price.

We wish you to feel comfortable and fashionable during all the moments of your day from morning to night, when you hang out with your friends, during your fitness time, while you are relaxing at home or during your sweetest dreams at night. You are our first thought.

But when we say that we do care of people we also mean that we do care of the people who are working with us too: employees, consultants, partners.

We give a really high value to relationships, respect and clearness.

This is why we need our staff to work in a safe and healthy working environment.

If you are working with us you have to know and feel that you are working for a brand with a soul and which is not simply a profit machine.

We care of the environment

We have a strong sensitiveness toward the environment that’s why we have chosen to use as many recyclable materials as possible.

During the production processes we have selected the safest no toxic chemicals to treat the textile and in the same time all our partners have to guarantee the same attention exactly as we do or we won’t work with them.

Environment is also the place where we work and we do take care controlling that the quality of our rooms is always on top and assures health as well as safeness.

We care of the quality

We have certified our production processes through the ISO & SGS Quality System Certification according to the quality international standards.

Quality follows each step of the production system and is one of the main aims of BlackLine; this assures that all our textiles, obtained by the combination of cotton and lycra, specially washed, cut and assembled with a peculiar technique, can loudly claim the perfection in stretch and wear resistance.

The special wash they are subjected to, together with the atypical sewing style are two of our secret ingredients that make all our products unique and so appreciated.

  Not only, the special wash, guarantees to our garments to be stretchable and resistant to use and time, but it also provides to protect the materials from bacteria and offers a pleasant fragrance.

The special wash process moreover gives the final softness and freshness that bring the customers to a loyal permanent relationship with BlackLine.

We care of the innovation

BlackLine is experiencing a new way to wear fashion and comfy T-shirts.

Its fashionable design and the material composition make it the essence of every man’s wardrobe. 

You can experience BlackLine for your sleep time, free time, hangout time, sport time as well as comfortable underwear.

BlackLine philosophy is based on 4 keywords:


1)  Innovation: the perfect matching between cotton and lycra together with the special production process is the result of a research oriented to develop the best product that could guarantee: the highest level of wear resistance, softness and long lasting freshness. Air in hollow fiber structure makes the fabric light, stretchable and confers the properties of excellent moisture management and add heat retention.


2) Warmth: BlackLine special material protects the body from temperatures extremes and it can guarantee freshness or warmness depending on the weather conditions. Thanks to this balanced combination of materials and innovative processes, we can offer a product that can be warm in winter as well as fresh in summer.


3) Comfort: BlackLine products are blended with natural fibers for extra comfort. All our products are body fit, light and soft. Also the stretching textile and the minimalist seams are projected to assure the most comfortable experience. 


4) Snug Fit: we believe that the soft touch of a high quality material on your skin can be assured only by the perfect fit on your body, that’s why all BlackLine wear are body fit. They fit like a second skin to allow the best freedom of movement in all activities.

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